In 2006, while working at the Huffington Post, current CEO and founder Joshua Peretti started BuzzFeed (originally called BuzzFeed Laboratories) as a side project. The company had no writers, only an algorithm that took popular stories and feeds from the internet and republished them.
Today, Buzzfeed is an American internet media, news, and entertainment company.
Originally, content included quizzes and listicles but has since evolved into a global media and technology company that offers coverage on a wide range of subjects including DIY, business, animals, and opinion pieces.
While Buzzfeed tends to be left-leaning, its entrance into serious journalism, a 2014 survey found that in the United States, BuzzFeed was viewed as an unreliable source by the majority of respondents, regardless of age or political affiliation.
In November 2020, Buzzfeed acquired The Huffington Post in a stock merger.
Buzzfeed maintains a corporate office in New York, New York.