Sure Filter was founded in 1999 in Santa Clarita, California. The company is the 4th largest producer of automotive and commercial truck filters in the world.
The company has factories in Indonesia that make gas, oil, and air filters for a wide variety of automotive, truck, and commercial truck applications, as well as diesel motors. Sure Filter moved their U.S. headquarters from Santa Clarita, California, to Concord, California in late June of 2015.
Sure Filter is continually coming out with new filters as new model vehicles are produced. The company sells both in bulk or individual packages. Sales are currently done via online catalogs.