The Bose Corporation was founded in 1964 by Dr. Amar Bose. Bose was a former MIT graduate student who began to research reverberant sound quality after buying a sound system in college that disappointed him.
The company’s first loudspeaker was the model 2201. It was a commercial disappointment.
In 1968, the company unveiled the Model 901 loudspeaker. It marked the company’s first success.
In 1970, Bose filed a lawsuit against Consumer Reports after they gave the 901 a bad review. Bose would eventually lose the lawsuit in 1983.
In the 1970s, the company began researching car stereos.
In 1972, the company began selling speakers targeted to professional musicians.
In 1984, the Acoustive Wave audio system is introduced.
In 1990, the Lifestyle Speaker systems are introduced.
In 1993, the Bose Wave radio is launched. The Wave radio would eventually become their signature product.
In 1999, the company begins selling from their website.
Today, Bose operates 8 production facilities and 153 retail stores nationwide.