Untuckit was founded by Chris Riccobono in 2010 in New Jersey. While working for GE Healthcare, Riccobono realized that men’s dress shirts looked terrible when untucked. He and friend Aaron Sanandres, designed shirts that would still look neat, especially when worn under a blazer, and acceptable in a business environment.
The company designs, manufactures, and sells men’s dress shirts, polo shirts, T-shirts, Henley’s and sports coats. Orginally, the company was a dot com business only, but has recently opened brick and mortar stores in New York, Chicago, Los Angeles, San Francisco, and Austin, Texas. The company has stated that it has aggressive plans for new store openings in 2017.
Untuckit has also recently included women’s shirts, tank tops, and scarves in their product lineup.
UntuckitUntuckit was founded by Chris Riccobono in 2010 in New Jersey. While working for GE Healthcare, Riccobono realized that men’s dress shirts looked terrible when untucked. He and friend Aaron Sanandres, designed shirts that would still look neat, especially when worn under a blazer, and acceptable in a business environment.
The company designs, manufactures, and sells men’s dress shirts, polo shirts, T-shirts, Henley’s and sports coats. Orginally, the company was a dot com business only, but has recently opened brick and mortar stores in New York, Chicago, Los Angeles, San Francisco, and Austin, Texas. The company has stated that it has aggressive plans for new store openings in 2017.
Untuckit has also recently included women’s shirts, tank tops, and scarves in their product lineup.
Hired as a key holder. Great pay, recognition of my maturity. After three days of sporadic training, and intimidating language from manager Chanel Render, such as, “You have to get this”, you must be faster, you must be faster, even bringing up my age. I think she made up her mind after 3 days, and on my 5th day, she took position from 40 hrs a week at 16.00 per hour to 12.00 per hour at 30 hrs per week because I wasn’t catching on fast enough. The training and intimidation, which she gave to no one else of her staff, showing favoritism and a very loose approach to managing, ie. using I pads and cell phones on selling floor for their personal use ie. US Women’s Soccer Championship and for other personal reasons, watching Chanel leave store with co-worker Mya to choose clothes for her( Chanel’s ) vacation, I was in shock. Oh , she promised to keep training me to get back to the key holder position ( I got none of that), and her favorite Mya asking me if there was something wrong with my memory, I had enough and left. Chanel trained me with intimidation after she knew I knew plenty about mgmt. and had been in dept. store mgmt. with major retailers. She screwed me. Ruined my economic situation and claims that company trains everyone this way, I felt she lied to me. She even told me fellow employees were tired of helping me. I didn’t need their help, and treating me in a rude and unprofessional way. I was so shocked that I walked out. You need to scrutinize your managers. She was more concerned with her upcoming vacation when I was hired then training me. She and Mya would leave to shop either on a break or not and let her very young immature staff do anything they wanted, even using your iPads for personal use. I could not believe how I was being treated. While she was on vacation, after my cut, I asked her asst. Megan to let me watch and help with closing programs, her answer to me was, “ I don’t think I can do any training with you, without Chanel’ permission. What kind of company are you running? Well, I am sending back to your owners the 4 shirts, I had purchased, even the first one for free to your Corp offices or flagship store. This was a terrible way to treat someone, as I was told the company wanted someone with more maturity and experience, brought on board to help her younger employees. I think the oldest was only 22. What a nightmare to be screwed and have the rug pulled out from under me after not even one week, left me devastated. I hope this message get’s to the owners. Maybe new marketing manager should make a surprise visit, just to see what a sham the store was being run with. Terry Grathwohl PS, I will be contacting the labor board of Ohio about the “ age remarks”. Throughout my career and that included being in charge of 20 to 25 million a year dept. stores, I am totally defeated. Never thought this would happen. People like Chanel should not ever be in a mgmt. position. I was treated as an outcast! Again, Terry Grathwohl.
Mr. Sanandres:
My accountants insist that I am not a poor man; nonetheless, I must ask that your company stop sending me your catalog for, although some of your shirts are certainly nice and look most comfortable, there is no way in Christiandom that I would ever spend $98 for a “polo” shirt or even one of your more formal numbers.
It is a wonder, Sir, that anyone would spend that kind of money on such…I must own 70 or 80 summer shirts…at $98 a piece, I’m into a good used Jeep, not a GD shirt!
Dear Mr. Sanandres and Mr. Riccobono,
My husband just bought 2 of your shirts and they are perfect for him. However he is handicapped so your shirts have solved the problem of his looking neat, but it still leaves one problem. He is unable to button his shirts, so my suggestion is as much for me as for him. Could you make your shirts with magnetic buttons? He did purchase Tommy Hilfiger adaptable shirts, so he could fasten the shirts but did not look good “untucked” Like it or not we ‘baby boomers’ are getting old and many of us need help with everyday tasks. I realize this is not a well written business letter, but I thought I would pass my thoughts on to you
Thank you for taking the time to read my email.
Looking forward to hearing what you think.
Edie Warter
I just visited Chicago for the RSNA anual Meeting and went to one of your stores at the Magnificent Mile and I liked the shirts a lot. I believe it could be a great product for Merida , CanCun and Campeche at the Yucatán Península in Mexico because of the weather. Would you be interested in a joint partnership to open some stores here or do you have any kínd of franchise?
I am a recently retired Radiologist living in Merida, Mexico looking to invest in a good bussiness here. Thank you for your time and consideración.
Hoping to hear from you.
Sincerely yours
Dr. Manuel Martinez Lopez
bought two shirts – returned two shirts. I have called, left messages, sent emails for over a month. Poor service. I just want credit for the two shirts I paid for credited back to my credit card.
Dear Mr. UNTUCKits (aka Aaron Sanandres, Chris Riccobono & Steve Adubato),
So…. say you’re a vain old grampa, you like to eat, and your belly has fallen over your waist-line, but you want to look casual but NEAT! What are you to do ???? You want to look nice but it is kind of impossible because you cannot keep your pants cinched where your waist use to be.
FIRST, there’s the problem of keeping your trousers from falling down under your belly, in peril of loosing them all-together, down to your knees. If one is like me (you’re not NOW of course), but my physique is not so bad at the very top and bottom, but it is that middle section, that gives me fits. I start with trying to keep my pants up to where my waist use to be, across my belly, to give me a straight-trousered pressed look in the front, but it is impossible. Even with a really TIGHT belt, the pants just want to fall down and under my belly. I hate them there! My pants fold in, make me look top-heavy (which I am, face it) , the material of the pant legs gathers and folds down and, my legs look bowed-in from the front, and worse I look sloppy! Unkept! Nothing akin to having a physique at all!
SECOND, if you want to keep your trousers on at all, you will have to keep them tightly fastened under your belly and have to use a belt there, to cinch them at that location, at your “new under-belly waist”. You start out that way, but the constant struggle of pulling the pant-waist up for appearance sake (walking into a social gathering, meeting an attractive woman), and you cannot keep the trousers up and over your belly long enough to make an impression. (Well, that’s not entirely true…you DO make an impression, but not the one you want!). You soon give up trying and you just cinch-up under your belly, where a shirt, un-tucked, and hope for the best. Believe me, it is a constant fight! Even more than a fight…. it is disturbing to your esteem and self confidence..
So, that is the bare-bones problem (LOL, I wish!.) Now, what does one do about it, to improve one’s appearance, comfort and confidence? How do you get rid of, or minimize the appearance of pants, at your true waist in the back, but in front… they are “collapsing” to your knees ….. folds of material bunching down in the front, which, when you tried them on in the store, or even was fitted for them by a tailor, instead of nicely draping straight down your leg to your shoes….. now they bunch and fold down the front of your legs and well-over your shoes, because that darn belly wont let your pants “HOLD” on your belly where your waist use to be! And, one would NEVER buy pants, if you could find them, fitted to your “under-belly” length! And, a back-brace (girdle), is DEFINITELY OUT!
I have the solution, or what I think might be the solution, and would like to share the concept with you. I may be 74, but I take pride in my appearance and in solving my own problems. I am not ready to wear suspenders over my belly. Only slim, trim men can get away with suspenders and look “G-Q”. Not guys like me. But, I want to look nice and well-groomed too!!! Youthful, With-It, Casual, Neat and Trim(?) I don’t want to HAVE TO wear a belt, I don’t want to wear suspenders… I want to fasten my pants or jeans, at my REAL WAIST, held comfortably RIGHT THERE, with or without a belt. AND, I WANT TO WEAR AN UNTUCKit SHIRT TOO BOOT! Let that space under my belly just be an air pocket to keep me cool. You know, well perhaps you don’t, when your pants make a clean line from your true waist to your thigh, a multitude of sins (and donuts), are hidden. True, one might look a little “stocky” but with a straight-line appearance from your UNTUCKit shirt to your slacks to your shoes… you will look neat and present a much sharper image.
Now, you will have to believe me, that I am saying all this out of pure need. Indeed, if this “solution” can be found to work for me (and I don’t know that it will for sure yet), and you think it has possibilities for development, it will be well-worth my sharing it with you and seeing how far you can run with the idea or concept, so I can purchase and outfit myself through UNTUCKit! Listening to your promotions on TV now and viewing interviews with you online has encouraged me to reach out and share my thoughts with you, in hopes that a lasting solution can be found for “my older-age problem”.
I have some ideas sketched-out, nothing terribly unique but , I think, addresses the problem as I see it for me (and my kind), and I think it could easily fold into your line, and perhaps open up a really large and new age-market for UNTUCKit. And, it is of that, I would like to share and speak with one of you about. I would rather do it in person so I could show you, on my body type, exactly what I am up against and have been trying to find a solution for. But we certainly can make due with other means to communicate.
I even dreamed up some names this morning upon waking, which I think go well with your clothing concepts and promotions.
UNTUCKit’s, “KEU” Line (“Keep-‘Em-Up” Pant Clinchers” (I would say “Cinchers”, but that sounds too much like Scarlet O’Hara.
And, to go along with that……
* * * *
” UNTUCKit’s “SS” Line (“Senior Shirts”)
This second promo is my effort to somehow flatten and smooth the line from my chest to over the Pant Clincher , which is “working hard” to hold up my pants at my “real” waist line; that waist line that is now somewhere under my belly.
You probably know best how to achieve this in a shirt, but just haven’t expanded into my body shape and age group yet. The idea being that as one gets older, one tends to need less and less fancy get-ups; e.g. suits, solid color shirts, ties, even Polo Shirts which somewhat conform to one’s “sunken chest” and “bulging belly”. Indeed, I can go all year without these articles of clothing, if it weren’t for church on occasion or a funeral to attend! So, UNTUCKit interested me and got me to thinking about ME!
At my age men tend to drift into comfortable country western attire, in plaids, with fancy appliques and “do-dangles” or flannel shirts which hide a multitude of sins; anything to detract from the “real shape” you have going on. But, flannel and heavy cotton western shirts are good only in the fall or wintertime. That’s all right, mind you, but I am a city-guy and I consider the western style of shirts to be “over-embellished” for my taste and the logic of wearing flannel in spring or summer is “way-strange”. So, I have thought-up a shirt of my “70’s Dream” (that’s dreaming, when you are 70+ years old, by the way). Give me an UNTUCKit shirt with, not heavy, but substantial pockets on my chest (over my sagging chest or Sternum), and let the shirt fall straight down down from there in appearance. Or, better yet, an applique completely across my chest (a yoke?), which visually pushes-out the upper part of the shirt, to give the appearance of a normal chest and then drape, “out & down” over your UNTUCKit “KEU” Pant Clincher, which is hopefully holding a better clean and straight line for the front of your pants, and, without strangling your intestines. Nothing fancy mind you in a pocket or yoke, using the same fabric as the shirt, some stitching or piping perhaps, and in the casual UNTUCKit shirt line of fabrics. Sort of a Guayabera-style upper detail, some light embroidery perhaps, very subtle, and unobtrusive. Guayaberas are really comfortable shirts, having tried them when i lived in Miami, but they are too light, too large, too see-thru in fabric, often too elaborate in detailing, not so casual, and immediately implant the idea that you are from a foreign country. They have their place mind you, but just aren’t for me here in the Atlanta Area.
I am really excited about your product line, and wish you every success. Which, you are already achieving of course! I cannot wait until I get-around-to-buying my first UNTUCKit Shirt myself, though I don’t think that even the normal one (if you made an XXXX?), would fit? And, I guess it is because of your new in-road into fashion, that I find myself inspired to think that you, with your product line … might be interested in outfitting me, and men like me! Even with my pretty standard (at this age), particular body shape. After all, you struck out to solve a problem you perceived and ended up with a unique spin on clothing and capturing the interest of a large population. How best to move on to taking it a step further, and opening this same unique “casual” market to much older men, who also want to be casual, comfortable, and feel a little youthful too! Like one of you said (paraphrased), you don’t mind others following your lead, that also builds your own brand. Time to parley on your unique brand, and be the first to add another twist and another age market. Right now, we (my age group), is stuck with Polo Shirts…. UNTUCKit can get us back into handsome more traditional shirts (like we use to wear before turning old), with the same or even greater casual comfort than the others mentioned above.
Good luck in all your Future Endeavors. You are already a SUCCESS, I know, but I too want that UNTUCKit “LOOK” you’ve inspired. Dress men like me.?.. if you dare!!!
Sincerely,
Tom McLean
P.S. I just wanted to mention that the name “UNTUCKit” may be very identifiable for the genre of shirts worn outside, but it also gives me that “mysterious good-feeling” in association with the word Nantucket. All those New England “Places” hold such appeal for those of us living in other parts of the Country. The plaid fabrics you use, the casualness…. just bespeak youth and outdoors. Do you think wearing an UNTUCKit shirt will do that for me? At 74! For that reason, I tend to associate UNTUCKit with LL Bean, Cabot, and the like. I also thought the online advertisement of the bar scene where the UNTUCKit fellow gets to go home with the girl…for the night….to be very stimulating at my age. I can’t wait to check that out to see if it works. Yeah, I’m single, a widower of nigh-on 12 years. Way too long!!!!
P.P.S. In the unlikely happenstance that this does interest you and moves on into production of any kind, I will trust you to come up with what you feel would be appropriate compensation. Just a little something to pass on to my 8 Grandchildren. I doubt that it will ever come to that but here’s hoping!