The Timberland Company is a manufacturer, marketer, and retailer of outdoor wear.
Timberland was founded in 1952 when Nathan Swartz bought an interest in The Abington Shoe Company near Boston, Massachusetts. Three years later he bought the remaining interest in the company to become the sole owner.
In 1960 Swartz and his sons introduced new technology to completely waterproof boots by connecting the soles to the leather uppers without stitching.
In 1973 the name “Timberland” was introduced for one of the waterproof leather boots sold by the company. The boots proved to be massively popular and as a result, the company changed its name to The Timberland Company.
In the 1980’s Sidney Swartz, the founder’s son took over the company and began to diversify it into a lifestyle brand by adding clothing and women’s shoes.
In the 1990s the company continues to diversify its product line by adding watches, backpacks, and children’s footwear.
Today Timberland sells its products through 230 company-owned stores and in department and specialty shops throughout Canada, Latin America, Europe, and the Middle East.
In 2019, the company made a commitment to use only leather products that came from renewable sources.
Timberland was acquired by V.F. Corporation in 2011 for $2 billion. Headquarters are located in Stratham, New Hampshire.
The Timberland Company is a manufacturer, marketer, and retailer of outdoor wear.
History
Timberland was founded in 1952 when Nathan Swartz bought an interest in The Abington Shoe Company near Boston, Massachusetts. Three years later he bought the remaining interest in the company to become the sole owner.
In 1960 Swartz and his sons introduced new technology to completely waterproof boots by connecting the soles to the leather uppers without stitching.
In 1973 the name “Timberland” was introduced for one of the waterproof leather boots sold by the company. The boots proved to be massively popular and as a result, the company changed its name to The Timberland Company.
In the 1980’s Sidney Swartz, the founder’s son took over the company and began to diversify it into a lifestyle brand by adding clothing and women’s shoes.
In the 1990s the company continues to diversify its product line by adding watches, backpacks, and children’s footwear.
Today Timberland sells its products through 230 company-owned stores and in department and specialty shops throughout Canada, Latin America, Europe, and the Middle East.
In 2019, the company made a commitment to use only leather products that came from renewable sources.
Timberland was acquired by V.F. Corporation in 2011 for $2 billion. Headquarters are located in Stratham, New Hampshire.