Cycle Gear was founded in 1974 in Benicia, California. The company provides motorcycle equipment, such as helmets, jackets, and sunglasses. The company currently has 115 locations in 38 states.
The company was recently acquired by private equity firm J.W. Childs Associates in late 2015. Cycle Gear acquired RevZilla in February of 2016. It is not known at this time if the two companies will merge or will remain independent.
Cycle Gear will continue with their catalog sales and eCommerce site while announcing plans that they intend to expand in 2017. The company is also a sponsor of approximately 1,000 different cycling events in the US each year.