Chuck E. Cheese’s was founded in San Jose, California in 1977. The company is a chain of American family entertainment and food restaurants. Co-founded by the creator of Atari, Nolan Bushnell, Chuck E. Cheese’s was the first restaurant to integrate food, live entertainment for children, games, and a play center inside one business. The original name was Chuck E. Cheese’s Pizza Time Theatre. 
The company began franchising in 1979 and has been sold several times over the years. Today, Chuck E. Cheese’s is owned by CEC Entertainment Concepts, who also owns Peter Piper Pizza.
In July 2018, the company initiated a “pay once play all day” program, rather than rely on tokens. This has been a very successful program, with all participating franchises reporting increased revenue.
Chuck E. Cheese’s has more than 600 locations in the U.S. The company had annual revenue in 2015 of $922 million. The restaurant chain most often hosts birthday parties for children, which feature costumed figures of performing animals and arcade games. 
Chuck E. Cheese’s was founded in San Jose, California in 1977. The company is a chain of American family entertainment and food restaurants. Co-founded by the creator of Atari, Nolan Bushnell, Chuck E. Cheese’s was the first restaurant to integrate food, live entertainment for children, games, and a play center inside one business. The original name was Chuck E. Cheese’s Pizza Time Theatre.
The company began franchising in 1979 and has been sold several times over the years. Today, Chuck E. Cheese’s is owned by CEC Entertainment Concepts, who also owns Peter Piper Pizza.
History
In July 2018, the company initiated a “pay once play all day” program, rather than rely on tokens. This has been a very successful program, with all participating franchises reporting increased revenue.
Chuck E. Cheese’s has more than 600 locations in the U.S. The company had annual revenue in 2015 of $922 million. The restaurant chain most often hosts birthday parties for children, which feature costumed figures of performing animals and arcade games.