Revlon was founded in 1932 by brothers Charles and Joseph Revson and chemist Charles Lachman. The company began by developing a unique nail enamel. The company used pigments instead of dyes and was able to create a unique set of colors.
In 1937, the company began selling their enamels to department stores. Within 6 years, they were a multimillion dollar company. By 1940, they had a complete manicure line and also began to produce lipstick.
Revlon went public in 1955. The stock price tripled in 8 weeks.
During the 1960s, Revson segmented the business following the way General Motors had done it and each segment targeted a specific consumer. The company also began to sell internationally around this time.
Charles Revson died in 1975 and Michel Bergerac took charge of the company.
As the result of a hostile takeover, Revlon was sold to Pantry Pride in 1985. The Revlon corporate office is located in New York, New York.