Rural King Supply, simply referred to as Rural King, was founded in 1960. The company operates a chain of hardware, farming supplies, and home stores in 13 states.
The company is well known for offering free popcorn and coffee, in addition to the work boots, clothing, live animals, animal feed, tractor and trailer parts, as well as firearms and ammunition. The company also offers items for the homeowner, including lawn and garden supplies, sprinklers and/or irrigation parts, power tools, fencing, welding and pump supplies, and riding lawn mowers.
Rural King Supply has 100 locations and three warehouses with more than 120,000 square feet of storage space. The company has an active eCommerce site, as well as a separate site which sells firearms. In December of 2015, the company announced that it had annual revenue of $1 billion.