Sunglass Hut was founded in 1971 in Miami, Florida, by optometrist Sanford Ziff. The company grew quickly and by the mid-1980’s, had more than 100 locations and annual revenue of more than $24 million. The company opened their eCommerce site in 1998. In 2001, the company was purchased by the Luxottica Group for $653 million.
Today, Sunglass Hut has 2,000 locations in 20 countries. Luxottica makes nearly all of the major brands of sunglasses that are sold in the world, including Ray Ban, Oakley, Chanel, and Prada sunglasses. The company continues to grow, with new locations being opened in Mexico and Central America in 2015 and 2016.
Sunglass Hut focuses on name brand, designer sunglasses. The company prefers to place their stores in shopping mall, kiosks in airports, hotels, and “global” stores. The company has a partnership with Macy’s to open kiosks within their department stores.