MediaAlpha was founded in 2011 by Steve Yi. The company is based in Redmond, Washington, and has locations in Florida and California as well. MediaAlpha provides a software platform which connects large scale buyers and sellers of online insurance advertising to create a more efficient marketplace. The company specializes in a data-rich inventory to target advertising to high-intent insurance clients.
The company is listed as #152 on the Inc. 5000 list of Fastest Growing Companies in America. MediaAlpha had a three year growth rate of 2,589 % and annual revenue in 2014 of $85.2 million. The company has 50 employees, with 17 of these jobs being added in the past 3 years.
MediaAlpha is also listed as #17 on the Inc. list of Top Software Companies, #1 in Top Seattle Companies, and the company takes the #4 spot on the Inc. list of Top Washington Companies.