In 1992 brothers Robin and Chris Sorensen were thinking about buying into a sandwich franchise when they were inspired to start their own business. Firehouse Subs was born.
The brothers were former firefighters and decided to make their sandwich shops have a firefighting theme – with Dalmatian-patterned tabletops, firefighting equipment, and sub names like Hook & Ladder.
Firehouse Subs expanded by franchising. The brothers maintain tight control over the organization and carefully vet franchise candidates and potential markets. Their focus on frugality and managed growth have led the company to success.
Today Firehouse Subs has more than 1,000 company-owned and franchised locations in 20 Southern states.
The company went international in 2015 with locations in Ontario, Canada.
In 2017, the company expanded into Mexico, launching 3 locations in and around Mexico City.
Firehouse Subs features hot and cold sub-style sandwiches as well as salads, soups, and sides. The company has headquarters located in Jacksonville, Florida.