Kfir Gavrieli, his sister Dikla, and his brother Elram, founded Tieks by Gavrieli, better known as Tieks, in 2008.
Tieks are all leather ballet styled flat shoes that bend in half, so they fit in a pocket or purse. Dikla is credited with the idea after she became annoyed by stuffing flip flops into a bag to wear after a long day at work wearing high-heeled pumps.
Each pair of shoes comes with a drawstring pouch for storing the shoes so purses or pockets don’t become dirty. Tieks shoes are well known not only for being foldable but for having distinctive blue soles.
Despite having no prior experience with shoes or marketing, the brothers set out to Italy to speak with tannery shops, acquiring quality leather for their shoes.
Oprah is a big fan of Tieks and despite the hefty price tag (between $165 and $300), the demand for these flats has soared.
In 2016, the Gavrieli clan made Inc’s 30 Under 30 list.
Currently, these popular ballet flats are manufactured overseas and are only available on the company’s webpage, but that may change in the near future.
In July 2013, the company made the Forbes list of the Top 25 Creative Consumer and Retail Brands list.
In response to the coronavirus, Tieks began a campaign to provide face masks to frontline workers called SewTogether.
Tieks maintains a corporate office in Beverly Hills, California.
TieksKfir Gavrieli, his sister Dikla, and his brother Elram, founded Tieks by Gavrieli, better known as Tieks, in 2008.
Tieks are all leather ballet styled flat shoes that bend in half, so they fit in a pocket or purse. Dikla is credited with the idea after she became annoyed by stuffing flip flops into a bag to wear after a long day at work wearing high-heeled pumps.
Each pair of shoes comes with a drawstring pouch for storing the shoes so purses or pockets don’t become dirty. Tieks shoes are well known not only for being foldable but for having distinctive blue soles.
History
Despite having no prior experience with shoes or marketing, the brothers set out to Italy to speak with tannery shops, acquiring quality leather for their shoes.
Oprah is a big fan of Tieks and despite the hefty price tag (between $165 and $300), the demand for these flats has soared.
In 2016, the Gavrieli clan made Inc’s 30 Under 30 list.
Currently, these popular ballet flats are manufactured overseas and are only available on the company’s webpage, but that may change in the near future.
In July 2013, the company made the Forbes list of the Top 25 Creative Consumer and Retail Brands list.
In response to the coronavirus, Tieks began a campaign to provide face masks to frontline workers called SewTogether.
Tieks maintains a corporate office in Beverly Hills, California.
Emily Paige Ealey says
Tieks for Teachers -$75 gift card for educators – Question
I wrote the below email yesterday but have not received a reply yet.
Good Morning!! I hope you are well!!
I Love Tieks (not by personal association but by your ads, by window shopping and reading about those [on Facebook] and other places like bloggers who have them and match the colors and styles) but have not been able to part with the funds to make the purchase.
I think it’s Wonderful of you to make this offer but unfortunately, even though I consider myself an educator, your ad “Tieks for Teachers $75 gift Card for educators” excludes me due to the emphasis on teachers.
I am a secretary for the school system and have been for more than 20 years -am eligible to apply?
Those of us that are not teachers: secretaries, cooks, custodial staff and clerks also play a Very Major and Important Roll in assisting the students to excel in life and we don’t make as much as our teachers (whom we Love & Adore and Absolutely Applaud) and I on purpose did not mention the Principles or Vice Principles due to their enormous salaries in comparison to the rest of us.
I would like to campaign for our school system secretaries, cooks, custodial staff and clerks to be included in your offer because we are also on our feet doing many tasks for our beautiful students, supervisors and all staff that require our feet to be worked out and tired also. We would love to wear Tieks!!
Would you please consider permitting us to also be eligible for this offer?
Thank you for your consideration.
I am writing from my personal email but I work for Prince George’s County School System and was also in a car accident (not my fault) November of last year that changed my life and Tieks would be an oh so totally welcome asset for my feet now.
Again, thank you for your consideration -I look forward to hearing from you For All of Us that dedicate our lives to the students.
Thank you for creating them!!!
Emily Paige Ealey
XXXX Hillmeade Road
Glenn Dale, MD 20769
Cell: 240-286-XXXX
FEAR: Forget Everything And Run or Face Everything And Rise (WHAT CHOICE WILL YOU MAKE?)