What has happened to Twitter lately? What used to be the cool venue to share your immediate thoughts and stay in touch with celeb’s has turned into a giant pigeon bomb. Some are saying that this social media platform appears to have reached its pinnacle. The stock (NYSE:TWTR) is struggling to stay afloat and find its place among other tech stocks. In fact, Twitter stock has become so volatile that it was recently moved from the “hold” position to the “sell” position, according to stock analyst at Stifel.
Even the founder and chief analyst of Technalysis Research, Bob O’Donnell, writes that Twitter might have reached its peak and could be on the way out. Although many in the industry cannot imagine Twitter folding completely, other tech analysts are talking about the possibility that Twitter might die an untimely death if CEO Jack Dorsey can’t find a way to plug the leak in his company’s stock.
What has happened to this once popular and seemingly unsinkable company?
For starters, the user base has stagnated and the company does not seem able to find a way to monetize the base that it currently has. New users are practically non-existent and the company does not appear to have any ideas on how to fix this problem. No new users means no new growth. The lack of new users is affecting company stock tremendously. In just one year, Twitter stock has dropped more than 58% as of late last year and continues to fall in early 2016.
Jack Dorsey does not appear ready to give up. His answer to Twitter’s gushing leak from their dyke of stock? GIFs. Some see GIFs as a smart way to spice up the platform content. GIFs are always popular and they have really taken off since Facebook introduced them, but can this tool help Twitter increase revenue? Some believe that the company can generate more income from the brands already on its platform through sponsored GIFs.
Twitter is currently testing a button on the mobile app which would allow users to click on this button, which opens a window with a ready-made selection of GIFs, which include everything from current mood to an opinion (such as a smiley GIF) to others animated pictures that are popular or are trending.
Currently, Twitter’s new user base is pathetically small when you compare it to the number of new users of Instagram or Snapchat. Is it be too late for Twitter to make up for lost time and lost new users? Only time will tell if the introduction of GIFs will keep current users loyal and bring new users to the platform or if Twitter’s base is going to fly the coop.
Source: Learn Bonds
xWhat has happened to Twitter lately? What used to be the cool venue to share your immediate thoughts and stay in touch with celeb’s has turned into a giant pigeon bomb. Some are saying that this social media platform appears to have reached its pinnacle. The stock (NYSE:TWTR) is struggling to stay afloat and find its place among other tech stocks. In fact, Twitter stock has become so volatile that it was recently moved from the “hold” position to the “sell” position, according to stock analyst at Stifel.
Even the founder and chief analyst of Technalysis Research, Bob O’Donnell, writes that Twitter might have reached its peak and could be on the way out. Although many in the industry cannot imagine Twitter folding completely, other tech analysts are talking about the possibility that Twitter might die an untimely death if CEO Jack Dorsey can’t find a way to plug the leak in his company’s stock.
What has happened to this once popular and seemingly unsinkable company?
History
For starters, the user base has stagnated and the company does not seem able to find a way to monetize the base that it currently has. New users are practically non-existent and the company does not appear to have any ideas on how to fix this problem. No new users means no new growth. The lack of new users is affecting company stock tremendously. In just one year, Twitter stock has dropped more than 58% as of late last year and continues to fall in early 2016.
Jack Dorsey does not appear ready to give up. His answer to Twitter’s gushing leak from their dyke of stock? GIFs. Some see GIFs as a smart way to spice up the platform content. GIFs are always popular and they have really taken off since Facebook introduced them, but can this tool help Twitter increase revenue? Some believe that the company can generate more income from the brands already on its platform through sponsored GIFs.
Twitter is currently testing a button on the mobile app which would allow users to click on this button, which opens a window with a ready-made selection of GIFs, which include everything from current mood to an opinion (such as a smiley GIF) to others animated pictures that are popular or are trending.
Currently, Twitter’s new user base is pathetically small when you compare it to the number of new users of Instagram or Snapchat. Is it be too late for Twitter to make up for lost time and lost new users? Only time will tell if the introduction of GIFs will keep current users loyal and bring new users to the platform or if Twitter’s base is going to fly the coop.
Source: Learn Bonds
