Interpublic Group of Companies is one of the big four advertising holding companies and is one of the world’s largest advertising and marketing services conglomerates.
IPG was created in 1960 as a holding company, with McCann-Erickson and McCann-Marschalk as its principal subsidiaries.
Today Interpublic Group of Companies is made up of almost 100 companies, notably Gotham, Inc., The Martin Agency, McCann Worldgroup, Tierney Communications, and Weber Shandwick.
In addition to marketing and advertising services, IPG offers direct marketing, media services, and public relations. Its largest clients are Unilever, General Motors, Johnson & Johnson, and Microsoft.
Interpublic Group of Companies is publicly traded on the New York Stock Exchange under the ticker symbol IPG, is a member of the S&P 500, is#358 in the Fortune 500, has 45,400 employees and had $7.31 billion in revenue in 2013.
Interpublic Group of CompaniesInterpublic Group of Companies is one of the big four advertising holding companies and is one of the world’s largest advertising and marketing services conglomerates.
IPG was created in 1960 as a holding company, with McCann-Erickson and McCann-Marschalk as its principal subsidiaries.
Today Interpublic Group of Companies is made up of almost 100 companies, notably Gotham, Inc., The Martin Agency, McCann Worldgroup, Tierney Communications, and Weber Shandwick.
History
In addition to marketing and advertising services, IPG offers direct marketing, media services, and public relations. Its largest clients are Unilever, General Motors, Johnson & Johnson, and Microsoft.
Interpublic Group of Companies is publicly traded on the New York Stock Exchange under the ticker symbol IPG, is a member of the S&P 500, is#358 in the Fortune 500, has 45,400 employees and had $7.31 billion in revenue in 2013.