Apple Computers was founded in 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. They originally sold personal computer kits you could assemble yourself.
The company incorporated the following year without Wayne who got nervous and was bought out by Jobs and Wozniak for $800.
The Apple II was introduced in 1977 and the company began to take off. The company went public in 1980 in the largest IPO since Ford Motor Company.
In 1984, the Macintosh was released with the famous Ridley Scott directed Superbowl commercial.
In 1985, Steve Jobs resigned from Apple after a power struggle with CEO John Sculley.
The company floundered for the next decade with products like the Newton and Lisa.
In 1997, Jobs returned as interim CEO.
In 1998, the iMac was released. In 2001, they opened their first Apple Retail Store.
In 2007, the iPhone was released and became an instant global success. The iPad was released in 2010.
Forbes lists Apple as being worth twice as much as any other brand on the planet.
Steve Jobs died in October 2011. Tim Cook took over as CEO.
Tim Cook apologized in August 2019 for allowing contractors to listen to the commands that consumers gave to their Siri devices. He promised that the company would change things to improve privacy rights.
The company has plans to release the iPhone 11 sometime in 2019.
In November 2019, Apple was looking to increase sales and customer’s using it’s Apple credit card.
The Apple corporate office is located in Cupertino, California.