Fashion Nova was founded in 2014 in Vernon, California, by current CEO Richard Saghian. The company runs a chain of eCommerce and stores offering women’s fashion clothing, coats, and shoes. Although very new, the company boasts more than 4 million Instagram followers in less than 1 year. The company is said to conquer the “thirst trap” with their ads on Instagram.
The company currently has a 180,000 square foot warehouse in Los Angeles, California, and 5 locations in the greater Los Angeles area. Unlike many other clothing brands, Fashion Nova sews their own jeans here in the USA. The company is best known for its sexy, Victoria Secret type models.
Fashion Nova clothing is often seen on celebrities such as Nicki Minaj, Amber Rose, and Blac Chyna. Although the company has already had more than 146 complaints on the website, they currently have a B rating with the Better Business Bureau.
In November 2019, Versace filed a lawsuit against Fashion Nova for copyright and trademark infringement after it appears that Fashion Nova copied the iconic J. Lo green dress called Jungle Print.
Headquarters for Fashion Nova are located in Vernon, California.