LiftOff was founded in 2012 in Menlo Park, California. Unlike most other mobile marketing platforms, LiftOff did not get their start on FaceBook or Google. Instead, the company uses their platform with the thousands of other mobile phone apps that are currently on the market.
The company’s platform automates ad creation and purchases, aimed at reaching the target audience, the one currently buying. LiftOff earns money only when the client does. The main target are individuals who use apps or download apps and are receptive to product buying online.
LiftOff is listed as #8 on the 2017 Inc. 5000 list of Fastest Growing Companies in America. In 2016, the company had annual revenue of $59.6 million and a three year growth rate of 16,981%. The company also took the #1 position on their list of Top Advertising and Marketing Companies, as well as the #1 spot for Top San Jose Companies and #5 for Top California Companies.