Match.com was founded in 1993 by Gary Kremen as a proof-of-concept for Electric Classifieds that aimed to provide advertising systems to newspapers.
Peng T. Ong designed the initial system and Simon Glinsky helped in the development of the initial business plan for the company.
Fran Maier was recruited in 1994 and is responsible for making the site attractive to women with the idea that the men would follow.
Match.com went live in a free beta version in 1995. Initial users were given free lifetime memberships as way to bolster the site for use by paying customers.
In 1998 Match.com was purchased by Cendant, and a year later by IAC.
In 2004 Guinness Book of World Records recognized Match.com as the largest online dating site in the world.
Match.com is now available in 25 countries and has 2.8 million paying subscribers.