Kevin and Beth Schippers opened their first restaurant in Eau Claire, Wisconsin, in 1988. The store name and sandwich names come from characters that Kevin’s father made up when he told him stories.
Kevin’s big desire wasn’t in sandwich making, so the couple sold the franchise business in 2003 to a group of investors. The original sandwich location on Water Street is still owned by Kevin and Beth.
The company continues to maintain its corporate office in Eau Clare, Wisconsin.