CiCi’s Pizza is a buffet restaurant that specializes in pizza. It also offers salads and pasta dishes.
Joe Croce and Mike Cole founded CiCi’s Pizza in 1985 serving a family-friendly buffet featuring pizza, soup, pasta, salads, and desserts.
CiCi’s Pizza expanded through franchising and still actively seeks franchising partners. Approximately 98% of all restaurants are franchises.
Today CiCi’s Pizza has 600 franchised and corporately-owned restaurants in 35 states. The company has a special program for veterans who wish to own a franchise. CiCi’s Patriot Program is one of the industry’s most extensive programs benefiting U.S. veterans. This program waves the franchise fee for the first restaurant and offers a 50 percent royalty fee reduction for the first full year that the restaurant is in operation. This discount applies to all qualified, honorably discharged U.S. veterans. This allows veterans an approximate savings of $58,000.
CiCi’s Pizza has been named one of the top 25 performing brands by the Wall Street Journal and a top 200 franchise concept by Franchise Today. In March 2009 Men’s Health Magazine gave CiCi’s Pizza “top marks” for providing healthy food choices among its list of “66 major chain restaurants”.
The company plans to add another 500 locations in the next 10 years through franchising. In addition to its current US restaurants, in 2010, the company announced plans to add locations internationally, possibly in Canada and Mexico.
In 2015, the company decided to change its name to simply “CiCi’s” to avoid being thought of as merely a pizza restaurant. The company wants to focus on other items in their buffet type menu, such as salads and chicken wings.